Hyperadaptive Intelligence (AI Transformation Strategies)

Hyperadaptive Intelligence (AI Transformation Strategies)

What the Rise of the Smart Phone Camera Tells Us About the Future of Coding

(Or... what happened to all of the studio photographers? And will coders face a similar future? I think not.)

Melissa Reeve's avatar
Melissa Reeve
Feb 16, 2026
∙ Paid

In 2010, the world shipped 121 million dedicated cameras. By 2023, that number had cratered to 7.7 million. That’s a 94% collapse in just over a decade. The smartphone didn’t just disrupt the camera industry. It vaporized the economic moat that protected an entire professional class. When smart phones automated focus, exposure, and color grading, the ab…

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